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Privacy policy of Emi Grafikstudio

1. The safety of the user data stands in the first place

Emi Grafikstudio respects the privacy of all users of the website or online shop (hereinafter referred to as "the customer" or "customers"). This Privacy Policy forms the basis for the processing of personal data and discloses the types of user data collected from customers by Emi Grafikstudio, how Emi Grafikstudio uses such data, and the rights to which customers are entitled. Emi Grafikstudio complies with applicable data protection laws and processes personal data solely for the purposes for which the data was submitted.

These data protection provisions are adapted, supplemented or amended from time to time. With each new call or visit to the website, the current, retrievable version applies.

If there are any inconsistencies between this Privacy Policy and the otherwise applicable contractual or business terms of Emi Grafikstudio, the provisions of this Privacy Policy shall prevail.

2. Nature and purpose of the data collected

For the purposes of this Privacy Policy, the term "personal data" or "personal information" includes information from which customers can be personally identified.

Processing of personal data means any handling of personal data, such as collecting, using, storing, disclosing, transmitting or deleting the data.

On the one hand, Emi Grafikstudio automatically collects personal data when the customer interacts with the website or uses the online shop. On the other hand, personal data is collected automatically or manually when a customer provides it (e.g. by contacting us, creating a user profile or customer account).

2.1 Data that are automatically collected

When visiting the website of Emi Grafikstudio, statistical visitor data is automatically collected on which parts of the web offer are visited by the customer. Each time a website is called up, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, the customer's IP address, the date and time of the call-up, the browser used, the operating system, the volume of data transferred and the requesting provider (access data) and documents the call-up. In this context, it is sometimes necessary to use so-called cookies (see section 4 below).  

This access data is evaluated solely for the purpose of ensuring trouble-free operation of the site and improving our services. 

2.2 Data, when interacting with Emi Grafikstudio, for contract processing, contacting and opening a customer account.

Emi Grafikstudio does not automatically collect personal data from customers, such as their name, address, telephone number or e-mail address.

On the other hand, personal data is collected from customers if a customer provides it voluntarily as part of an order or when contacting Emi Grafikstudio (e.g. via contact form or e-mail). Mandatory fields are marked as such, as Emi Grafikstudio requires the data in these cases to process the contract or to process the contact and without their specification the order or the contact cannot be sent. Which data is collected can be seen from the respective input forms.

If a customer decides to open a customer account, Emi Grafikstudio uses the personal data for the purpose of opening the customer account. The mandatory information requested during registration must be provided in full, otherwise Emi Grafikstudio may reject the registration. Emi Grafikstudio uses the collected personal data only for the purpose of using the online shop or the respective offer or service for which the customer has registered. In addition, Emi Grafikstudio may use the customer's e-mail address to inform the customer of important changes, such as in the scope of the offer, or in the event of technically necessary changes.

After complete execution of the contract or after deletion of the customer account, the customer's data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law, unless the customer has expressly consented to further use of the data or Emi Grafikstudio reserves the right to use data beyond this that is permitted by law. Deletion of the customer account is possible at any time and can be effected either by sending a message to the contact details given below (cf. clause 9 below) or via a function provided for this purpose in the customer account. 

3 Legal basis for the collection and processing of personal data

The legal basis for the collection and processing of the client's personal data depends in each individual case on the purpose of the data processing. In particular, the following come into question

the safeguarding of the legitimate interests of Emi Grafikstudio, provided that the interests of the customer or fundamental rights or freedoms are not unreasonably impaired;
the conclusion or performance of a contract; or      
Consent of the customer at the time of collection of the personal data. The client may revoke his/her consent at any time. For this purpose, the client may send a message to this effect to the contact details described below. The legality of the data processing already carried out remains unaffected by the revocation. 

4. Use of cookies and use of data

4.1 Cookies

In order to continuously improve the website for customers, Emi Grafikstudio may use cookies. Cookies are small pieces of software information that are stored on the customer's computer hard drive by web browsers (e.g. Google Chrome, Internet Explorer or Mozilla Firefox) to facilitate the use of the website (e.g. language selection, shopping cart, etc.).

Some of the cookies used by Emi Grafikstudio are deleted again at the end of the browser session, i.e. after the web browser is closed (so-called session cookies). Other cookies remain on the end device and enable Emi Grafikstudio to recognise the customer's web browser on the next visit (so-called persistent cookies). The duration of storage can be seen in the overview in the cookie settings of the web browser.

Most web browsers automatically accept such cookies, but web browsers can be configured so that they do not accept or store cookies. However, if cookies are disabled, the functionality of the website may be limited. For details, please refer to the operating instructions or the help function of the web browser.

4.2 Use of the data

The anonymised data recorded by means of cookies when the Emi Grafikstudio website is accessed may be used for web analysis purposes, to optimise the website and to measure performance. Emi Grafikstudio may use third-party providers for this purpose, some of which have their own data protection regulations over which Emi Grafikstudio has no influence.

Emi Grafikstudio uses functions of the following web analysis services:

Google Analytics     
The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google evaluates the use of the website in order to compile reports on website activities and to provide Emi Grafikstudio with further services related to website and internet use. The IP address transmitted by the customer's web browser as part of Google Analytics will not be merged with other Google data.

The information generated by cookies about the use of the website is usually transmitted to a Google server in the USA and stored there. Google observes the data protection provisions of the "Swiss-U.S. Privacy Shield" agreement and has registered with the U.S. Department of Commerce for the "Swiss-U.S. Privacy Shield" (information on the Swiss-U.S. Privacy Shield can be found at https://www.privacyshield.gov/Swiss-US-Privacy-Shield-FAQs).

For more information, please see Google's privacy policy at https://support.google.com/analytics/answer/6004245?hl=de.

Google Ads and Google Conversion Tracking  
The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Within the framework of Google Ads, Emi Grafikstudio uses so-called conversion tracking. When the customer clicks on an ad placed by Google, a cookie is set for conversion tracking. These cookies lose their validity after 30 days at the latest and are not used to identify the customer. If the customer visits Emi Grafikstudio's website and the cookie has not yet expired, Google and Emi Grafikstudio will be able to recognise that the customer clicked on the ad and was redirected to this page.

Emi Grafikstudio learns from Google the total number of users who clicked on the ad and were redirected to a website tagged with a conversion tracking tag. However, Emi Grafikstudio does not receive any information with which the customer can be personally identified.

For more information, please see Google's privacy policy at https://www.google.de/policies/privacy/.

Google Maps
The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Emi Grafikstudio uses Google Maps to visually display geographical information. When using Google Maps, Google transmits or processes data about the use of the Maps functions by website visitors, which may include in particular the IP address and location data. Emi Grafikstudio has no influence on this data processing.

Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the "Swiss-U.S. Privacy Shield".

In order to deactivate the Google Maps service and thus prevent data transmission to Google, a customer must deactivate the Java Script function in the web browser. In this case, Google Maps cannot be used or can only be used to a limited extent.

Further information can be found in Google's privacy policy at

4.3 Social media content

Emi Grafikstudio may use social media plugins from social networks such as Facebook, Instagram or Twitter on the website.

When the customer calls up a website that contains such a plugin, the web browser establishes a direct connection to the servers of the respective social network. The content of the plugin is transmitted directly to the web browser by the respective provider and integrated into the page. By integrating the plugins, the providers receive the information that the customer's web browser has accessed the corresponding Emi Grafikstudio website, even if the customer does not have a profile with the corresponding social network or is not currently logged in. This information (including the IP address) is transmitted by the customer's web browser directly to a server of the respective provider (possibly to the USA) and stored there. If the customer is logged into one of the services, the providers of the social network can directly assign the visit to the website of Emi Grafikstudio to the profile in the respective social network. If the customer interacts with the plugins, for example by clicking the "Like" or "Share" button, the corresponding information is also transmitted directly to a server of the providers and stored there. The information is also published on the social network and displayed there to the customer's contacts.

These social network platforms have their own data protection regulations over which Emi Grafikstudio has no influence.

The purpose and scope of the data collection and the further processing and use of the data by the providers on their pages as well as a contact option and the relevant rights of the customers and setting options for the protection of privacy can be found in the data protection notices of the providers:




If the customer does not want any of these plug-ins to be loaded, it is recommended that they log out of the relevant social networks. Furthermore, various web browsers can be set or supplemented with add-ons (e.g. Facebook blocker) so that the social media plugins are not loaded. 

5. Newsletter

If the customer wishes to receive a newsletter offered by Emi Grafikstudio, Emi Grafikstudio requires an e-mail address from the customer and other information that allows it to verify that the customer is the owner of the e-mail address provided and agrees to receive the newsletter (so-called "double-opt-in" procedure). If the customer wishes to subscribe to a newsletter as a registered customer, he can give his consent to this at the time of registration or later via the registration function in the customer account.

With the newsletter, the customer regularly receives recommendations and offers that may be of interest to him. For this purpose, Emi Grafikstudio collects and processes personal data concerning the customer's usage behaviour on the website, orders placed with Emi Grafikstudio and how the customer uses the newsletter (e.g. whether the newsletter is opened or which web URL links are clicked on). Emi Grafikstudio may analyse this data for statistical purposes in order to better tailor the content of the newsletter to the interests of the customers. 

The processing of the personal data entered in the newsletter registration form is based on the customer's consent, which the customer can revoke at any time for the future. The revocation takes place either via the "unsubscribe" link in the newsletter, written notification by the customer to Emi Grafikstudio at the address listed below or unsubscription in the customer account. Emi Grafikstudio uses the personal data collected for the design of the content and the dispatch of the newsletter. It is not passed on to third parties for their own (advertising) purposes.

Emi Grafikstudio stores the personal data provided by the customer for the purpose of receiving the newsletter until the customer unsubscribes from the newsletter.


6. Disclosure of your data

Emi Grafikstudio will not disclose customers' personal data to third parties. This does not apply if the customer has consented to the disclosure of the data to companies that are not affiliated with Emi Grafikstudio or if Emi Grafikstudio is required to do so by law, by the authorities or by a court of law. Furthermore, if service providers who support Emi Grafikstudio in data processing, website administration or in any other way, as well as in the provision of the products and services requested by the customer, are involved (e.g. parcel or newsletter delivery service providers). These third parties are obliged to maintain the same level of security and data protection as Emi Grafikstudio.

7. Data security

Unfortunately, the transmission of data via the Internet is not absolutely secure. Emi Grafikstudio works with service providers and Internet providers who take appropriate technical and organisational security precautions to protect the personal data of customers. However, Emi Grafikstudio cannot guarantee the security of the data transmitted by the customer. Any data transmission is therefore at the customer's own risk. 

8. Your information and revocation rights

Of course, every customer is free to inform Emi Grafikstudio at any time - for example, in an e-mail - that personal data should not be used for contact in the future. Participation in the special services of the Emi Grafikstudio website, such as the newsletter service, can also be revoked at any time.

In addition, it is possible to obtain information on the processing of data or to request a copy of the personal data collected via the Emi Grafikstudio website.

9. Contact

If a customer has any questions about this privacy statement or about data protection at Emi Grafikstudio, he or she may contact Emi Grafikstudio using the contact details below:

Emi Grafikstudio
Dorf 114
4954 Wyssachen

10. Final provisions

Should individual provisions or parts of these data protection provisions prove to be void or ineffective, this shall not affect the validity of the remaining data protection provisions.

The place of jurisdiction and the applicable law shall be governed by the GTC.

 Version 26.09.2022

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